“This campaign celebrates the extraordinary lengths women go to in order to fit it all in — as entrepreneurs, athletes, mothers, and more.”
Time rarely gives. It takes.
But women fight for it — in the margins, in the cracks, in the hours no one else wants.
At dawn, when the world still sleeps.
At dusk, when the day has already taken everything it can.
That’s when she rises, trains, climbs, achieves.
She is an entrepreneur, an athlete, a mom — and somehow, all at once.
Her strength isn’t in perfect balance, but in refusing to let time define her limits.
From sunrise summits to late-night pushes, she fits it all in.
Paradis Sport is with her — built for every dawn, every dusk, every victory between.
“If you don’t show up for yourself, who will?...the reward is the moment of mindfulness and beauty that’s just for me.”
“I’m chasing a better version of myself so I can show up for my community.”
“You can’t pour from an empty cup — caring for yourself lets you care for others.”
“I struggle every day with balance. It’s a constant iteration — keep asking if you’re happy, and if not, make a change.
“There’s never enough time, so I’m okay saying no and focusing on what suits my goals...All the things there are to do in a day — enjoying its beauty, the kids, the workouts, the friends.”
“I refuse to miss dawn patrol."